Welcome to the new era of one of us
Today marks a significant milestone as we rejuvenate our communications ahead of launching the Alpha version of our project. We've embarked on a transformative journey—a pivot that's been months in the making, and we want to tell you all about it!
We sincerely appreciate the support and feedback you've provided since the inception of one of us ❤️
Our original vision
In late 2022, one of us was founded on a dream to unite Web3 enthusiasts in a space dedicated to collective growth and learning. Our ambition stretched beyond forming a mere community; we aspired to forge a unique fusion —a hub for social interaction with an edge for nurturing a network focused on the funding and incubation of Web3 projects.
This environment was conceived to inspire dialogues and initiatives that can transform passion into tangible impact.
Central to our mission is the community itself, and that’s precisely where we began our journey. We believe in the power of diversity to bring a wealth of ideas to the forefront, striving to cultivate a closely-knit community spirit among our members.
After all, as Balaji Srinivasan aptly noted in a tweet, the unique essence of community is something beyond AI's capability to replicate.
We encountered several challenges
Our journey toward redefining community engagement in the Web3 space has been exhilarating yet challenging. We had many positive experiences; like our community IRL meetups in Jakarta and Istanbul (The Dinner Table); weekly online gatherings (Bonfires), and our curated newsletter delivered each week.
But we also encountered two critical obstacles:
Member activation: Sparking active engagement among our members proved more challenging than anticipated. And because engagement isn’t just a metric for us, we needed to address this. We understood the imperative need for an environment that attracts members and inspires and sustains their active participation.
Lack of comprehensive tools: Our vision of a cohesive ecosystem for enhanced engagement quickly confronted the reality of fragmented tools. The market offerings were scattered, leading to a disjointed experience that fell short of our aspirations for a seamless and integrated community platform.
These challenges were pivotal, compelling us to look inward for solutions.
They highlighted the necessity for a platform that could effortlessly bridge the gap between ambition and actualization, empowering community leaders and members alike with the tools needed for meaningful engagement.
Building the solution
one of us evolved from a concept into a transformative solution, tailor-made to meet and exceed the unique needs of community engagement in the Web3 space.
An all-in-one platform, one of us empowers brands to enhance community engagement and drive revenue with Web3-powered events, projects, and programs. A new paradigm for community interaction designed to make every member feel valued and engaged.
Key features of our new platform:
Intuitive user experience: We’ve streamlined the process, making it as seamless as possible for community leaders and brand owners to create, manage, and grow their communities.
Comprehensive engagement suite: From tokenizing events to enabling the tokenization of all activities within a specific brand ecosystem, our platform offers a comprehensive suite of features designed to keep your community engaged and incentivized.
Web3 integration: Leveraging the power of blockchain, we provide secure and innovative ways to reward participation and foster a sense of ownership among community members.
Strategic partnerships and new branding:
To bring this vision to life, Kaan Eryilmaz and his product design agency, Bakers Studio, have joined our project as advisors, and we couldn't be more thrilled! With a 15-year track record at the helm of Hipo Labs, a leader in technological innovation, Kaan and his team have played a pivotal role in crafting digital products that redefine the limits of possibility.
Their portfolio covers an extensive array of categories, including collaborations with prestigious clients like Getir, Robinhood, and Midas. In the Web3 domain, they've developed key projects such as Tinyman, Algorand's inaugural decentralized exchange platform, and undertaken the rebranding and development of Algorand's crypto wallet, Pera Wallet.
Their profound expertise in product design, UI/UX, and Web3 technologies will be an invaluable asset to us as we persist in innovating and enhancing our platform.
But that’s not all! In line with our strategic pivot, Bakers Studio has undertaken a comprehensive rebranding of one of us. Their fantastic work has not only captured the essence of our evolution but also positioned us at the vanguard of community engagement and Web3 technology.
This new branding reflects our commitment to innovation, collaboration, and the empowerment of communities.
Looking ahead
As one of us embarks on this exciting next chapter, we stand on the brink of a new era in community engagement and brand collaboration. We want our platform to be the catalyst for a future where brands and communities co-create value in ways previously unimaginable.
We're pioneering a digital ecosystem where collaboration and shared insights lay the groundwork for mutual growth and innovation.
Our vision for the future:
Empowering alliances: We envision a future where brands leverage one of us to forge powerful partnerships, sharing insights and co-creating value, thereby amplifying the impact of every community.
Redefining engagement: Our goal is to set new standards for interaction, transforming passive followers into active participants and co-creators in their favorite communities.
Driving sustainable growth: By facilitating more profound connections between brands and their communities, one of us aims to drive mutual growth, ensuring that success is shared and sustainable.
Join us on this journey
The journey ahead is filled with potential and promise. We invite you to stay connected as one of us shapes the future of brand activation and community engagement.
Whether you're a brand looking to deepen your community connections or a Web3 enthusiast eager to explore the frontier of digital engagement, there's a place for you here.
Stay tuned for updates and breakthroughs as we advance. Together, we'll explore the vast possibilities of community-driven growth and innovation.
Warmly,
The one of us Team
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